The story
How Starbucks turned a coffee chain into a data company, the predictive models that drive personalised offers inside the app, and the operational decisions those models unlock for 35,000+ stores.
What you’ll learn
Full case study
We’re finalising the deep-dive on Starbucks with our mentor team. The summary and key lessons above are the spine of the full breakdown, drop your email through Apply Now to be the first to read it when it lands.
Alumni outcome
Sophie Williams
BI Analyst, 4 yrs stuck → BI Manager, Deloitte UK
“The Starbucks loyalty breakdown gave me the exact narrative arc for a stakeholder pitch I had been struggling with for months. It was the turning point in my promotion conversation.”
Our business strategy programs turn breakdowns like this into portfolio work you can ship.
